What is Search Engine Optimisation (SEO) – Part 1
Fri ,28/08/2009SEO is the process of improving the volume of traffic to a web site from search engines. The traffic from search engines, such as google is called “natural” or “organic” traffic. The objective of SEO is to get a web site listed high up on the search engine results page (SERPS e.g. the page the user sees). By getting a web site listed higher up in the search engine listings typically means the site will receive more visits. One of the processes involves selecting keywords that reflect the content of the web site, placing them within the meta tags and ensuring the web site is well placed within the search engines using the selected keywords.






